cross-border sellers burst secret-prank toy simulation centipede market outbreak road

In recent years, the "startled" type of funny gifts have gradually become the object of overseas markets. Among them, this [simulation centipede prank toy] because of its highly reductive design and the actual effect that makes people laugh, frequently swipes the screen on many social platforms such as TikTok and Instagram, becoming a content prop for many short video creators to shoot.

data show that since last fall, sales of this category on Amazon's U.S. site have increased by more than 200 percent year-on-year, while independent station channels have achieved higher re-purchase rates through bundled marketing. Interestingly, some savvy sellers even redesigned the box as a reusable storage container, which greatly enhanced user stickiness.

More than a joke-how this simulation toy leverages holiday gifts and party economy

At the end of the shopping season, Western families are always looking for new ways to add to the fun. This gives us the perfect opportunity to cut into the festival market-to upgrade what was originally just a trick to others into an interactive pleasure. For example, it is very popular to put chocolate gold coins into socks as surprise eggs, or to nest in the card sandwich to send mysterious blessings.

A successful seller from Shenzhen once said: "The key is to give the product more story attributes." For example, a description of the rules of the game about the challenge of courage is written around this "fake centipede" and attached to it, which can make this humble little object meaningful in an instant.

Low Investment and High Return-Small Volume and Large Profit Creative Item Management

Due to the use of environmentally friendly PVC soft rubber material, the characteristics of extremely light weight and easy transportation and storage make this kind of micro-commodities have natural logistics cost advantages. As long as the order quantity reaches a certain scale, the unit price can be reduced to within single digits, even if the selling price doubles, there is still room for very high gross profit.

in addition, as educational institutions around the world pay more and more attention to the change of teaching concept of entertaining and entertaining, more and more kindergartens begin to try to introduce such products with sensory stimulation function as auxiliary tools for ice-breaking games in the classroom. This also opens up a new growth point for us to open up the enterprise group buying business.

safety and compliance first level-summary of quality control points of export-oriented creative toys

If you want to successfully open the door to the international market, you must first pass the threshold of quality certification. Especially for the EU EN71 and the United States ASTM F963, the two mainstream children's products safety specifications, it is necessary to do a good job of third-party testing and filing in advance.

although the shape resembles real arthropods, in order to avoid the discomfort that may be caused, the designer specially adopts rounded lines to outline the shape, and adds cartoon eye embellishments to make the whole show a playful and lovely style positioning. This not only achieves the purpose of thrilling and amusing, but also reduces the potential risk of brand complaints.